Eric Canada
Eric Canada, a partner of Blane, Canada Ltd., has worked with communities throughout the U.S. and Canada on a variety of economic development projects including: market research, marketing strategy and planning, competitive assessment, and industry analysis. He has also led development teams in the assessment of numerous community and organization SWOT analyses. In total, Eric has completed evaluations of marketing and sales programs for more than 60 U.S. economic development organizations.
Eric began his economic development career in southern Indiana where he developed an industrial park and attracted the park's first two tenants. He worked for the Waukegan, IL Chamber of Commerce prior to joining the Illinois State Chamber.
Eric facilitates, educates, and motivates client groups. He frequently works with groups for information gathering, planning, decision-making and consensus building. Over 12,500 development professionals and community leaders have participated in Eric Canada's training seminars and workshops.
Eric's invaluable experience, work ethic, and enthusiasm for innovation encapsulate success.
Eric's publications include:
- Economic Development: Marketing for Results!
- Marketer's Planning Guide
- Marketing Your Rural Community
- Strategic Planning for Rural Communities (co-author)
- #@%&!* Consultants!: Maximizing Value
His two-day professional courses on the principles and techniques
of economic development marketing and sales include:
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